Strebeluhren is a Switzerland-based company that sells luxury watches and jewelry online. They specialized in selling prestigious watches and precious jewelry for a wide array of customers irrespective of their age. We undertook website redesign and redevelopment to add high values and more functionalities to the website. As being able to integrate extensive features and allow potential buyers to gain excellent experience, we made sure that our client was able to build their brand trust among the customers through ultimately greater sales.

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Services used on this project

  • Framework

  • Web Server

    AWS Server
  • Programming Language

    PHP, JavaScript
  • Database

  • Integration

    Amazon S3, PayPal, SecurePay
  • Development Tool


The Client

Our client has a premier watch and jewelry selling shop located in Switzerland. Their watch collection is from popular brands, including Rado, Tissot, Certina, Loius, and others, to meet the luxury with the enchanting style. Being trusted for years, jewelry is available to capture special moments of every occasion. Every product is manufactured by qualified and experienced professionals of well-recognized brands.

Core requirements were:

  • A new look and better presentation of the products
  • Complete, scalable website supporting all devices
  • Ease to find a top-selling product of the month
  • Alert users with the latest happenings
  • Provide Post Finance payment method to carry out transaction smoothly


By providing digital customer service, a business can significantly reduce costs and deliver flawless and more satisfying customer experiences. While creating a website for selling watches and jewelry, we aimed to provide an exceptional customer experience. Also, we integrated AWS (Amazon Web Service) that led to the effortless management of large data.

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The Solution

Our team proactively worked on our client request and redesigned their outdated website using the OXID eCommerce solution. We had professionally designed the website to increase their website visibility and maximize conversions. As particularly known as watch and jewelry specialists, we didn't think for a second and promptly responded with a fully responsive website that served with a wonderful shopping experience to their customers.

Key features were:

  • Completely redesigned website to give a pleasing look and feel for an effective presentation
  • Provided a news section to allow the user to discover trending topics, latest events or an announcement
  • Integrated Post Finance payment method to ensure a smooth transaction

Highlighted Features





Product Listing

Product Listing

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