Overview

The Singapore based online store has been facilitating buyers to get their flower arrangements whenever they require. With 360 degrees change in consumer buying behavior, the client wished to create a virtual platform that showcases a wide range of products with easy purchasing procedures. As a result, the florist store was developed; a fully responsive website that offered a complete line of flowers online to the shoppers with a compelling call to action button.

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Services used on this project

  • Framework

    Magento
  • Programming Language

    PHP, JavaScript, jQuery
  • Database

    MySQL
  • Integration

    PayPal
  • Development Tool

    Sublime
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The Client

To offer hassle-free online shopping experience and delivery service has always been a top priority for our end clients. Our clients wished to create a platform for their end buyers where they can conveniently shop for floral. We were quite surprised to know that their entire collection of flowers were designed by the professional florists; therefore, all are fresh and long-lasting. Well packaged in the presentation boxes, it is ensured to deliver only the best quality of flowers.

Core requirements were:

  • Fast and easy checkout process
  • Give facility to customize delivery days subjective to holidays
  • Define cutoff time to ensure same-day delivery
  • Live chat facility
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Approach

Our goal was to design a florist store that communicates clearly, instills trust, and increases product understanding. In the end, we concluded with creating a fully responsive floral website featuring high-resolution product images.

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The Solution

Our team of professionals chose the right choice of color pallets and made the website appealing, integrated, seamless browsing, and supported a comprehensive plan to search for products easily. To improve website traffic, we created various landing pages of products collection for email marketing and SEO.

Key features were:

  • Designed a responsive website to ensure a secure shopping experience
  • An integrated customized checkout process that featured - Delivery day/time selection, recording recipient address, adding a message to the gift card
  • Admin can restrict selling products on specific days by using Holiday Manager.
  • Facilitated client to offer same-day floral delivery service
  • Availed Live Chat service

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